[Industry Direct] V-Nova Invites PC VR Users to Experience Next-gen VR Movie Format

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Industry direct through v-Nova

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Anyone with a PC VR headset is invited to experience the next generation VR movie format, V-Nova Presenz. Free Download Immersix Steam app. Check out yourself the power of high-quality CGI converted for true 6 degrees (6DOF) viewing in VR.

Read on to learn more about how it works.

For almost a century, filmmakers have dreamed of stepping into films with audiences, from early 3D experiments to today’s 360°VR. However, these efforts were lacking. Traditional VR video allows you to look around, but you can’t move freely. On the other hand, real-time 3D graphics cannot match the surprising quality of productions like Hollywood movies Mufasa: The Lion King (2024).

Today, the dreams of viewers truly immersed in cinematic stories are finally coming true. With the release of Immersix Steam’s app and breakthrough V-Nova Presenz volume movie format allow viewers to literally walk through the world of film and naturally explore with 6 degrees of freedom (6DOF).

Crack the 6DOF code of the movie

v Nova Presents (pronounced “digestion” and nodded to the 1999 film Existence) Hybrid rendering volume technology. Convert pre-rendered CGI into a smooth, point cloud format for comfortable, nausea-free VR exploration. Unlike real-time gaming graphics, V-Nova Presenz takes advantage of Hollywood and quality pre-rendered visuals (think Pixar, Weta, or DreamWorks) to allow previously impossible cinematic lighting, reflections and animation in VR without the massive computing power. The difference in frame-by-frame rendering times compared to the milliseconds available to the game engine can be surprisingly clear.

https://www.youtube.com/watch?v=3-d5bjy6plc

As a result, you can have a real virtual camera experience. Viewers can lean, peer, and move around the object. Importantly, close-up interactions do not induce nausea, as the visuals are volumetric measurements rather than flat video. The V-Nova Presenz ultimately brings true existence (the feeling of being there) without the traditional VR trade-offs.

How is this possible?

The V-Nova Presenz slots seamlessly slot into your existing CGI pipeline. Studio simply uses standard tools (Maya, Arnold, etc.) to add a V-Nova plugin.

“What sets the V-Nova Presenz apart is not just technical innovation, but its easy integration with existing production workflows,” says Jose Antunes of Prothing Coalition.

Creating a V-Nova Presenz experience from a completed CGI scene containing your beloved film is as easy as adapting an IMAX 3D or Screenx film. Existing favorite content can be re-released at an affordable price in immersive VR, allowing you to unlock an unparalleled audience experience.

Historically, data size has been the main issue. Early versions of the format produced huge files that could not be distributed. V-Nova, the leader in advanced compression formats (MPEG-5 LCEVC, SMPTE VC-6), acquired the company that developed Presenz, strengthening its compression IP into its team. After extensive development at Hollywood Studios, V-Nova Presenz has become a mature solution that streams efficiently with manageable data sizes. Along the way, the format won three famous Lumiere Awards from Hollywood’s Advanced Imaging Association.

Immersix: I don’t want to miss this (now steaming)

Today, viewers can experience V-Nova pests Immersix Free on Steam app, PC VR headset. A streaming version of standalone devices (Apple Vision Pro, Meta Quest) has arrived this summer, featuring Nvidia’s GDN streaming infrastructure.

Immersix Currently, there are three outstanding experiences.

Zero Gravity (Free): The world’s first 6DOF music show by Grammy Award-winning songwriter Diane Warren and pop artist Alilena Ara is immersed in space performances with amazing music.
Sharkarma: Guardian of the Oceans ($3.99): Directed by veteran animator Cinzia Angelini, this interactive underwater thriller places you in a visually epic marine survival adventure featuring giant sharks. Sharkarma entertains viewers by letting them know about Shark Finning’s issues. Early buyers of Part 1 will receive a complete short film for free when completed later this year.
Constructs (free): Originally created as a traditional 2D animation, the Robot Fight Short And Lumiere Award winner has now been remastered to an immersive volume format.

Major Hollywood Studios, with its large CG library, is already actively evaluating the format. DreamWorks animations featured an excerpt from v-Nova Presenz, which was recently exhibited How to Train a Dragon (2010) and Abominable (2019)Generates industry excitement for the possibility of porting Tier 1 content IP to the 6DOF of movies. Leading Hollywood VFX House Luma Pictures is remarkably certified as a V-Nova Presenz partner.

Audience feedback on Immersix is essential. Showing your audience’s interest directly informs major studio decisions to deliver groundbreaking, immersive titles. Therefore, your feedback may have an impact on the future of this new medium.

Glimpse into the future

The launch of Immersix shows the arrival of Cinematic 6Dof as a genuine entertainment medium.

“We are entering a new era where audiences are not just watching, they are stepping into films and shows,” says Guido Meardi, CEO of V-Nova.

Imagine watching your favorite blockbuster movies from within or joining your favorite artists in a surreal VFX show.

download Immersix Today, steam This is the first glimpse into this future. Explore “Zero Gravity” and “Build” for free and ensure early access pricing for “Sharkarma” (including a free upgrade to a full short on release). Your support and feedback will directly shape the future of film VR storytelling. Step inside your story and help define the next generation of immersive entertainment.

For more information, see v-Nova.